The Most Amazing Marketing Book Ever!
Apr 13th, 2023
The Most Amazing Marketing Book Ever
is a community-produced book by Mark W. Schaefer and Friends—of which I’m one. It’s a big book of strategies and tips on everything Marketing. And it’s an exciting adventure into the Web3 world of collaboration.
The community working on the project includes 36 authors from 10 different countries, each an expert on a subcategory of marketing, such as Content Marketing or Social Media Marketing. (See below for a full list.)
My chapter is: “The Magic Of Search Engine Optimization.”
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I joined the Rise Community after hearing Schaefer speak at the Creative Economy Expo last Spring in Phoenix. We met again at the University of West Virginia where he and my wife, Heidi Cohen, both spoke at a marketing conference. When Mark presented his community book project last Fall, I volunteered.
Schaefer is a well-known author and popular speaker. His books include Belonging To The Brand, Marketing Rebellion and Known. Visit Mark’s website, BusinessesGrow.com.
“I challenged my community friends to create insights, not just re-hash information you can find in a blog post somewhere. They delivered. Whether you’re a seasoned pro or a small business owner trying to establish your first marketing strategy, get out your highlight marker!”
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