larryaronson.com

Category: Business

Power of Music Debut

Announcing the launch of The Power of Music an eight-part, multimedia, professional development course for music educators. The video series and website provide an introduction to El Sistema, the pioneering approach to music education and illuminate the ways it is being adapted for in the U.S.

The website was developed for WNET / Thirteen public television with support from the Annenberg foundation. It features over 45 videos and 3 interactive applications. The website’s graphic design was done by Michael Pinto of vm.com with additional graphics by Gwen Singley.

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Startup Secrets

Startup SecretsHow to pick a winning startup to work for. There are basic skillsets that all businesses need to have in place in order to grow and make a profit. Here are the five skills considered critical to any business, including startups.

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HTML Manual of Style

The HTML Manual of Style is a clear, concise reference for Hypertext Markup Language, including the exciting new features of HTML5, CSS3 and JavaScript. It is intended as a guide for content creators and Web developers who wish to  create webpages pleasing to people and search robots. The book contains dozens of examples of HTML […]

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Oradell Animal Hospital website screenshotOradell Animal Hospital of Paramus New Jersey is one of the largest and best animal and pet care centers in the world. But its website was old and they were losing the graphics designer who did their updates. Their marketing director was looking for new ways to connect with their current clients and customer base. I recreated their current site’s structure and design in Wordpress with custom page templates, adding social sharing and other functionality with plugins, shortcodes and widgets.

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Reimagine America

Reimagine America - front pageI just finished this site for Joyce Cordi, a management and business consultant based in San Jose, California. Joyce is passionate about politics and publishes podcasts speaking out about government waste and absurdities. She wanted a customized front page that pulled in content from her about and bio pages along with selected posts on various topics. I used a combination of custom page templates and shortcodes for her new WordPress website.

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Screen shot of Profoto-USA home page Repairing and rebuilding Profoto-USA’s blog on photographic lighting techniques and equipment. This was a fun job as I got to learn how to replace Wordpress 2 theme technology with WP 3.0 functions and features.

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onPhilanthropy.comI just finished a major project for Tom Watson, author of CauseWired, converting his website, onPhilanthropy.com, from a custom CMS to Wordpress. The new site, built on the Arthemia Premium theme, features modifications enabling it to carry ads from multiple sources, RSS feeds from companion sites and customized widget titles.

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AirSafetyAndLawAir Safety And Law is intended to serve as a forum for the legal community to discuss air travel safety and liability issues. The blog is a project of Kreindler & Kreindler, the law firm that handles most of the major aviation accidents.

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